{"id":851,"date":"2019-06-06T13:42:58","date_gmt":"2019-06-06T13:42:58","guid":{"rendered":"https:\/\/theowl.eu\/?post_type=portfolio&#038;p=851"},"modified":"2019-06-06T13:42:58","modified_gmt":"2019-06-06T13:42:58","slug":"cocktail-crush","status":"publish","type":"portfolio","link":"https:\/\/theowl.eu\/en\/portfolio\/cocktail-crush\/","title":{"rendered":"Cocktail Crush"},"content":{"rendered":"<p>[vc_row row_height_percent=&#8221;0&#8243; back_image=&#8221;406&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; row_height_pixel=&#8221;300&#8243;][vc_column width=&#8221;1\/1&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;3\/4&#8243;][vc_column_text]<\/p>\n<h1>Cocktail Crush<\/h1>\n<p><b>Social Media Content | Social Media Management<\/b>[\/vc_column_text][\/vc_column][vc_column column_width_use_pixel=&#8221;yes&#8221; position_vertical=&#8221;middle&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/4&#8243; column_width_pixel=&#8221;1200&#8243;][vc_single_image media=&#8221;304&#8243; media_width_use_pixel=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;334&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;90&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text]<strong>Challenge<\/strong><\/p>\n<p>As a young company, Cocktail Crush knows all too well that a qualitative presence on social media is a must. However, since business is booming, manager Mathias no longer has the time to spare for his social media. In short, Cocktail Crush is a food truck that brings a premium drinking experience to events: their trailer is a wonderful addition to any party, serving guests signature home-made cocktails![\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text]<strong>Approach<\/strong><\/p>\n<p>After a big brainstorming session, The Owl created a full content plan for Cocktail Crush. Since then, cool and relevant content has been published on Facebook and Instagram, and Cocktail Crush will soon be present on LinkedIn. The Owl also keeps an eye on the community and we respond on behalf of Cocktail Crush when they are addressed on social media. The only thing we need from Mathias is to give his approval to the scheduled content from time to time![\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;90&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;339&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;60&#8243; align_horizontal=&#8221;align_center&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_single_image media=&#8221;38&#8243; media_width_use_pixel=&#8221;yes&#8221; alignment=&#8221;center&#8221; media_width_pixel=&#8221;50&#8243;][vc_custom_heading]<\/p>\n<h1 style=\"text-align: center;\">Result<\/h1>\n<p>[\/vc_custom_heading][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><span lang=\"EN-GB\">Cocktail Crush saw its social media grow and flesh out, the number of followers substantially increasing with it. One step at a time, because there are no magic recipes. But luckily there are for cocktails ;-).<\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text]<strong>In a nutshell<\/strong><\/p>\n<ul>\n<li>Channels: Facebook, Instagram, LinkedIn<\/li>\n<li>Period: since 2017<\/li>\n<li>The Owl assisted with: strategy, content creation (text, photo and video), planning and management.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;90&#8243; 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