{"id":701,"date":"2019-05-17T10:39:07","date_gmt":"2019-05-17T10:39:07","guid":{"rendered":"https:\/\/theowl.eu\/?post_type=portfolio&p=701"},"modified":"2019-05-17T10:39:07","modified_gmt":"2019-05-17T10:39:07","slug":"antwerp-4-volley","status":"publish","type":"portfolio","link":"https:\/\/theowl.eu\/fr\/portfolio\/antwerp-4-volley\/","title":{"rendered":"Antwerp 4 Volley"},"content":{"rendered":"

[vc_row row_height_percent=\u00a0\u00bb0″ back_image=\u00a0\u00bb409″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ row_height_pixel=\u00a0\u00bb300″][vc_column width=\u00a0\u00bb1\/1″][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″][vc_column width=\u00a0\u00bb3\/4″][vc_column_text]<\/p>\n

Antwerp 4 Volley<\/h1>\n

Contenu pour les m\u00e9dias et les r\u00e9seaux sociaux | Photos & vid\u00e9os[\/vc_column_text][\/vc_column][vc_column column_width_percent=\u00a0\u00bb100″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/4″][vc_single_image media=\u00a0\u00bb311″ media_width_percent=\u00a0\u00bb100″][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″][vc_column width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb2″][vc_row_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_column_text]Situation et d\u00e9fi \u00e0 relever<\/strong><\/p>\n

En 2018, le volleyball anversois s\u2019est retrouv\u00e9 face \u00e0 un challenge de taille. Depuis quelques ann\u00e9es, l\u2019\u00e9quipe masculine du Topvolley Anvers avait obtenu d\u2019excellents r\u00e9sultats dans le classement, jusqu\u2019\u00e0 remporter une coupe et jouer au niveau europ\u00e9en, mais financi\u00e8rement ce n\u2019\u00e9tait pas \u00e7a. En 2016, c\u2019en \u00e9tait termin\u00e9 pour les hommes. L\u2019\u00e9quipe f\u00e9minine est, quant \u00e0 elle, rest\u00e9e dans la course, avec chaque jour un peu plus de potentiel. En 2018, le projet \u2018Antwerp4Volley\u2019 a vu le jour, il s\u2019agit d\u2019une collaboration entre 4 clubs : Antwerp Ladies VT, Fixit Kalmthout, Volmar Ekeren en OXACO BVC. The Owl s\u2019est joint \u00e0 ce projet ambitieux en tant que partenaire en communication.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb90″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_single_image media=\u00a0\u00bb334″ media_width_percent=\u00a0\u00bb100″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_single_image media=\u00a0\u00bb339″ media_width_percent=\u00a0\u00bb100″][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb90″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_column_text]D\u00e9marche<\/strong><\/p>\n

The Owl a \u00e9tabli un plan de communication afin de promouvoir le projet \u00e0 grande \u00e9chelle, dirig\u00e9 \u00e0 l\u2019attention de toutes les personnes concern\u00e9es. Apr\u00e8s tout, c\u2019est la ville d\u2019Anvers toute enti\u00e8re ainsi que beau nombre de sponsors qui ont int\u00e9r\u00eat \u00e0 ce que cette \u00e9quipe de la plus grande cit\u00e9 flamande fasse des prouesses.<\/p>\n

Les m\u00e9dias sociaux et la communication en ligne forment le noyau de cette approche en mati\u00e8re de communication. The Owl \u00e0 mis en place un planning \u00e9ditorial et quelques clich\u00e9s pour \u2013 avant tout \u2013 mettre les Antwerp Ladies sous le feu des projecteurs.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=\u00a0\u00bb2″][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=\u00a0\u00bb60″ align_horizontal=\u00a0\u00bbalign_center\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb2″][vc_single_image media=\u00a0\u00bb38″ media_width_use_pixel=\u00a0\u00bbyes\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb media_width_pixel=\u00a0\u00bb50″][vc_custom_heading]<\/p>\n

R\u00e9sultat<\/h1>\n

[\/vc_custom_heading][vc_column_text]<\/p>\n

The Owl a pris l\u2019int\u00e9gralit\u00e9 de la communication du jeune club en main et a fait en sorte de tenir inform\u00e9 les fans, les sponsors et la presse de tous les d\u00e9veloppements au sein du club.<\/p>\n

Dans ce monde aux tendances chaotiques, la flexibilit\u00e9 est indispensable. The Owl g\u00e8re le planning \u00e9ditorial qui avait \u00e9t\u00e9 \u00e9tabli au pr\u00e9alable tout en remaniant les informations en cas de besoin, pour ainsi assurer une communication fluide et professionnelle.<\/p>\n

[\/vc_column_text][vc_empty_space empty_h=\u00a0\u00bb2″][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ back_color=\u00a0\u00bbcolor-lxmt\u00a0\u00bb overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″][vc_column width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb2″][vc_row_inner][vc_column_inner column_width_percent=\u00a0\u00bb100″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_column_text]En r\u00e9sum\u00e9<\/strong><\/p>\n

    \n
  • Outils : Facebook, Instagram, Twitter, LinkedIN, Website, MailChimp<\/li>\n
  • P\u00e9riode : depuis 2018<\/li>\n
  • The Owl a pr\u00eat\u00e9 main-forte au niveau de la strat\u00e9gie, de la cr\u00e9ation de contenu (textes, photos et vid\u00e9os), du planning et de la gestion<\/li>\n<\/ul>\n

    [\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=\u00a0\u00bb90″ gutter_size=\u00a0\u00bb3″ overlay_alpha=\u00a0\u00bb50″ medium_width=\u00a0\u00bb0″ mobile_width=\u00a0\u00bb0″ shift_x=\u00a0\u00bb0″ shift_y=\u00a0\u00bb0″ shift_y_down=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ width=\u00a0\u00bb1\/2″][vc_single_image media=\u00a0\u00bb338″ media_width_percent=\u00a0\u00bb100″][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=\u00a0\u00bb2″][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/1″][vc_empty_space empty_h=\u00a0\u00bb2″][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

    [vc_row row_height_percent=\u00a0\u00bb0″ back_image=\u00a0\u00bb409″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″ row_height_pixel=\u00a0\u00bb300″][vc_column width=\u00a0\u00bb1\/1″][\/vc_column][\/vc_row][vc_row row_height_percent=\u00a0\u00bb0″ overlay_alpha=\u00a0\u00bb50″ gutter_size=\u00a0\u00bb3″ column_width_percent=\u00a0\u00bb100″ shift_y=\u00a0\u00bb0″ z_index=\u00a0\u00bb0″][vc_column width=\u00a0\u00bb3\/4″][vc_column_text] Antwerp 4 Volley […]<\/p>\n","protected":false},"author":4,"featured_media":243,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"portfolio_category":[],"yoast_head":"\nAntwerp 4 Volley - The Owl<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Antwerp 4 Volley - 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