Bdairy

Social Media Content | PR & Communication Advice

Challange

Bdairy launched in 2017 as a challenger in a highly competitive environment: the trade in dairy products and derivatives. Founder Edwin Blomsma has the expertise to make his business boom. After just over a year, seven employees were already cowriting the Dordrecht success story.

Bdairy called on The Owl to also make its ambition shine digitally.

Social media management uitgeschreven op papier
Volledig strategisch plan voor social media

Approach

The Owl created the content for the website launch and is actively involved in the social media strategy and its implementation. In order to distinguish itself as a young player in a traditional market, Bdairy wants to focus on an extensive digital presence, and also visually communicate its message. The Owl brainstormed a strategy and a content plan, and outlined its implementation. Simply put, Bdairy’s goal is to be as attractive as possible for customers, but even more so for (future) employees. The Owl also took care of employer branding with a content plan on LinkedIn and a specifically renewed website.

Result

The Owl helped Bdairy reach a rapid increase in the number of followers on LinkedIn by creating targeted content. Bdairy strengthened its image and deepened its personal relationship with its partners.

In a nutshell

  • Channels: Wordpress, LinkedIn
  • Period: since 2017
  • The Owl assisted with: strategy, content creation (text, photo and video), planning and management.
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